Preface
They tell you that JV Giveaway Events are an excellent way to build your list
fast…
They tell you that you should get yourself to the top of the gifts list because
people usually
don't go all the way down the list…
They tell you that you should upgrade so you could add more gifts, text ads,
banner ads and
special offers to make yourself noticed…
You want to hold your own event? No problem… for a hefty fee they will do that
for you… Is
that really something you need?
Like everything else in life the answer is… Yes and No
If you have been asking yourself those questions then you came to the right
place (and if you
haven't, then you should have!). For a long time I was wondering whether JV
Giveaway
Events are good for me and I could not find an answer I felt good with (you know
how you
can feel when they try to sell you something…). Well, finally I've decided to
test this for
myself and this special report is what I've learned.
I hope you will find the information I bring you helpful and choose to pass it
along to your
friends and colleagues.
If you are new to the online world and don't really know what JV Giveaway events
are and
what they can do for you, visit my JV Giveaway page where you can pick up a free
eBook
that will teach you all you need to know about JV Giveaway events and how to use
them
to build your list.
http://www.work-from-your-home-business.com/jv-giveaway-events
http://www.work-from-your-home-business.com/wp-content/uploads/2009/11/GiveawayTactics-629.pdf
Are JV Giveaway Events Good For You?
Copyright © www.ElyShemer.com 5
Are JV Giveaway Events a good way to build
my list fast?
The answer to this question is: it depends…
If you are running your own JV Giveaway Event than it definitely is. Even if you
are
inexperienced and the event is not so well run, you will grow your list by 100's
if not 1000's
of subscribers. Successful events may add to your list many 1000's of new
subscribers but
you will need to really be good at it and have a reputation that attracts
people. You will
benefit greatly if you could find yourself a seasoned partner to run the event
together.
If you are joining someone else's giveaway event as a contributor than you will
grow your
list. Will it be dramatic growth? Again – it depends… If this is a well
established event
(running at the same time of the year for several years) and if you do good work
with your
contribution (more on that later) then you can see 100's of new subscribers on
your list.
However, most of the JV Giveaway Events I've seen are either run by
inexperienced people
or are run by "professional" event creators on behalf of others. Unfortunately,
most of those
are not so well administrated and the results for contributors are way worse
than one could
hope for.
Conclusion
JV Giveaway Events are one way of building your list. Use them well and you will
benefit.
Use other ways to build your list as well; don't rely on JV Giveaway Events
alone.
Are JV Giveaway Events Good For You?
6 Copyright © www.ElyShemer.com
Should I get my gift to the top of the gifts
list?
Yes, you do that… it will make you feel good :-)
Contrary to common belief, the amount of clicks your gift will receive does not
depend on its
position on the gifts list. JV Giveaway stats are open for all contributors to
see so do yourself
a favor – join one for free and see for yourself. I've seen that time after time
in all the events
I participated in. Good entries (more on that in a moment) get high click rates,
no matter
where they are located on the list.
Are you easily excited by numbers and statistics? Chill down buddy, the numbers
may lie to
you. The JV Giveaway stats can only show you the number of clicks your "hey look
at my gift"
link has received. It does not say anything about the actual signups you are
going to get. This
is totally up to you and your marketing skills (or those of the person how's
product you are
giving away).
In all fairness I should add that most JV Giveaway events have promotion
contests and if that
contest is judged by points than getting your gift to the top of the list may
earn you a nice
prize.
Being at the front of the pack singles you out and may expose you to more and
better JV
opportunities with the "big" boys. However, to make this really work for you,
you will need
to work really hard and create exceptional results.
Conclusion
You do not have to specifically work on getting your gift to the top of the
gifts list so don't let
that be a deciding factor when you deliberate whether to upgrade you contributor
account
or not.
You may get there as a by-product of other promotion related activities.
Are JV Giveaway Events Good For You?
Copyright © www.ElyShemer.com 7
Should I upgrade my contributor account?
Guess what – the answer to this one is…. It depends. This question is the most
complex one
of all so let's break it down to manageable pieces.
What benefits will I have by upgrading my account as a
contributor?
This varies from event to event however the most common benefits you may have
are:
1) Receiving rank points - This will push your gifts towards the top of the
gifts list.
Some events may require you to assign points to your gifts to individually place
them
on the list.
2) Being able to add more gifts – Adding more gifts definitely improves the
results you
will have from the event. People do not just download everything so having more
gifts – a variety of gifts – enables you to appeal to different crowds.
As a by-product you will also benefit your branding efforts (don't know what
that is?
Ask me and I might write a special report on that).
3) Having a public profile – some events may let you upload a photograph and add
more details (i.e. Twitter username, Facebook ID and more). This will increase
your
exposure and help you with your branding efforts.
4) Being able to add special offers – Special offers are paid products members
are
presented with when they login to the event. The event handles the pay-button
for
you (and gets a piece of the sale) so it's really easy to add a special offer.
It's a great
way to earn a few bucks and pay for the upgrade of your contributor account.
Will
you make money with it at all? Make it as irresistible an offer as you can and
you
will.
If you are able to make a substantial amount of sales, you will be creating a
list of
buyers (!) as well.
5) Being able to add text ads – Most events have text ads showing at the top
and/or
bottom of every page. Those ads are rotated among advertisers and are as good as
text ads can be (meaning – you will get some clicks if you have a good copy.
Nothing
hysterical).
6) Being able to add banner ads – Some events may allow you to add banner ads to
be
displayed, in rotation, on every page. Like any other advertisement, the results
depend on many factors but in any case they will not be dramatic.
7) Getting higher commissions on sales – Some events may give higher commissions
on referral upgrades and special offers for upgraded contributors.
8) Immunity from restrictions / deletion – Some events may restrict or delete
your
account if you do not promote. Some of them will grant you "immunity" if you
upgrade your account and some will not.
9) Direct download of gifts – This one lets you download other contributor's
gifts
without subscribing for them. It's good for you if you are looking for free
products
but less good for your list building efforts.
Are JV Giveaway Events Good For You?
8 Copyright © www.ElyShemer.com
10) Bonuses – Most JV Giveaway events administrators will offer up graders
bonuses.
Those may be products that you can sell and earn more money with (many high
quality products cannot be given away. Unlike this report…)
How meaningful are those benefits for me?
As you may have guessed, not all benefits are created equal – some are more
important for
your results than others. Remember what your original goal was? To build your
list of
subscribers. JV Giveaway events are not created for making money. Sure, you can
make a
few extra bucks but it will not make you wealthy (or even help with the mortgage
payments).
Bearing that in mind, I would suggest you give higher importance to benefits
that help you
with your list building efforts, less importance to the exposure enhancers and
the least
importance to the money making stuff.
I always find that presenting data in tabular form helps me get a clearer
picture, so let's do
that here too.
Benefit List Brand Earn Importance
Rank points + 5
More gifts +++ + 1
Public profile ++ 3
Special offers + + + 2
Text ads
Banner ads
Higher commissions + 4
Immunity + 6
Direct download -
Bonuses +
How much will it cost me?
All JV Giveaway events are free to join. Please note the some events may
restrict your
account or even delete it all together if you do not promote it.
The cost of upgrading your contributor account may range from as low as $7 to as
high as
$97. The price, as determined by the creator of the event, does not reflect how
good it will
be for your list building efforts.
Here is what I think of JV Giveaway events prices:
1) $7 to $12 – This price is low enough to merit taking a chance with a new
"event
master", provided the benefits are good.
Are JV Giveaway Events Good For You?
Copyright © www.ElyShemer.com 9
2) $13 to $20 – Reasonable price for events with good track record, successful
event
administrators or special advantages (unique features, lucrative niches, etc.).
3) $21 to $40 – High priced events are worth it if they have any of the
characteristics of
the $13 to $20 range, they have many good promoters as contributors and a good
administrator (one that dedicates time and efforts to making the event as good
as it
can be).
4) $41 and above – Are too highly priced. Period (I once paid $97 for a JV
Giveaway
event… what a flop that one was).
Hey, it's your money, and if you have no budget limits (and the administrator of
the
event is your buddy) then by all means, upgrade.
Any other considerations before I upgrade?
Yes, there sure are:
1) Event theme – Will the event attract members? The more members join the
better
chance you have of building a bigger list.
2) Event copy – How good is the sales copy for the event? Will members join?
Will they
upgrade? If upgraded members get to download everything without subscribing
then they will not be on your list (even if they download your gift) – only on
the
administrator's list (!)
3) Event administrator – What track record does he/she have as a JV Giveaway
event
administrator? The better they have succeeded in the past the better chance the
event has of succeeding. Are they working with you to make the event a success?
4) Are there more events at the same time – If there are, the event needs to
stand out
for it to be a great success.
5) What's the duration of the event – Events that run for a week may create a
sense of
urgency but events that run for a month may bring in more subscribers.
6) Number of participating contributors – This one is tricky because you may not
know
this before you enter the member's area…
Conclusion
To upgrade or not to upgrade – that is the question.
Some events are definitely worth the upgrade and some are definitely not. You
will need to
use your common sense on that one. Use the criteria I outlined above and make
the right
decision for you. Consider:
1) The benefits of upgrading.
2) The cost of the upgrade.
3) The quality of the event and the event administrator.
4) Other criteria.
Are JV Giveaway Events Good For You?
10 Copyright © www.ElyShemer.com
Should I promote the event?
Yes. Yes you should. You definitely should.
This is a Joint Venture event, where people work together, as a group, for the
success of all.
If you do not contribute to the group's efforts, how can you expect others to
contribute as
well?
JV Giveaway events have two stages. The first stage is when contributors are
signing up and
the second stage is when the event is open for members to come and download the
gifts.
You should be promoting at both stages. Promoting to recruit more distributors
is important
for the overall success of the event. Having more contributors in a JV Giveaway
event has
more than one benefit towards the success of the event:
• More gifts – this makes the event more attractive for members.
• Better promotion – there are more people promoting the event, bringing in more
members.
• Creating buzz – large events create social buzz that attracts more members.
Conclusion
Yes, promote the event to recruit more contributors and to bring in members.
Are JV Giveaway Events Good For You?
Copyright © www.ElyShemer.com 11
What is the one most important factor that
will make the JV Giveaway event a success
for me?
Well, this would certainly be - your gifts.
A successful event (for you) would be an event where you built your list. For
that to occur
you want people to sign up for your gifts. Therefore you need you gifts to be
attractive for
the people that join the event as members.
What are the qualities your gifts should have?
1) Uniqueness – Your gifts should be unique so they will stand out in the sea of
gifts.
How to make them unique? Look at the other items on this list…
2) Contemporary – Your gift should not be a worn out eBook from 2002…
3) Substance – Your gift should provide valuable, useful information.
4) High quality graphics – People "shop" with their eyes. Make your graphics
alluring,
pleasant to look at and interesting.
5) Good copy – Create a "smart" sales copy that will grab them by their mouse
clicking
finger. You actually need to sell your gifts twice:
A. At the gift list – You need an alluring title (some events limit it to 25
characters) and a concise, attractive copy (some events limit that to 500 or
even 300 characters).
B. At the gift's squeeze page – this is like a sales letter only instead of a
"buy
now" button you will have a signup form.
6) Bonuses – You need to (yes, "need to" – people have come to expect this) have
bonuses on the download page. Please, add some real bonuses and not just the
usual affiliate promotions.
7) Follow up – Follow up on your subscribers. Make it personal and offer more
bonuses.
Conclusion
You need good marketing skills for your gifts to create the type of results you
are looking for.
Invest in your gifts and your list will grow.
Are JV Giveaway Events Good For You?
12 Copyright © www.ElyShemer.com
Should I join JV Giveaway events as a
member?
The short answer would be yes. The long answer would be yes, and here is why.
JV Giveaway events are a great source for products you can give
away
Why would you want products that you could give away? It's simple, really:
• You can give them away at other giveaway events.
• You can use them to build your list on your own.
• You can offer them as bonuses to your list subscribers.
• You can offer them as bonuses to free members of your membership programs.
• You can learn what the current trends are (people will offer gifts that are
current…)
You get to see what others are doing
When you sign up for gifts you will be on the contributor's mailing list and
they will tell you
what they are doing. If he or she is a successful marketer you can learn a lot
from following
him/her.
You will get offers and invitations to special events
Being on the mailing list of successful marketers is a great way to get useful
information and
announcements on special events.
Conclusion
Yes, by all means do join as a member.
Should I upgrade my account as a member?
This question brings me back to a favorite answer: Yes and no…. It depends…
As an upgraded member you may have any of the following benefits:
• Get to download gifts without signing up for every one separately. This is a
great
time saver if you are going to download a lot of products.
• Receive bonus products (some may be products you can sell to earn money).
Are JV Giveaway Events Good For You?
Copyright © www.ElyShemer.com 13
I believe the benefits are clear so what's left to consider are:
• The price (what's your budget like?).
• How relevant for you are the products.
Conclusion
If you want to download a lot of products and the price is right, then yes
upgrade your
member's account.
Conclusion
JV Giveaway events are a good way to build your list. If you have an attractive
product you
can give away you should join as a contributor. If the offered benefits are
good, the price is
right and the event is well administered than you will do your business a good
service if you
upgrade your account. Promote the event to recruit more contributors as well as
to bring in
more members.
Yours in success,
Ely Shemer
www.ElyShemer.com
If you liked the information in this report, visit my JV Giveaway page where you
will learn
more about JV Giveaway events and see a list of current events I participate in
along with
my recommendations on upgrades.
http://www.work-from-your-home-business.com/jv-giveaway-events
Copyright © www.ElyShemer.com
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